What's our story?
We're a carbon neutral, B Corp certified marketing agency teaming up with conscious companies whose values align with our own. Innovators and disruptors. Sustainable and ethical. Community minded and kind. Most of all, just like us, they try to think in positive, practical ways. And they want everyone to know about it, so we’re helping them take their powerful messages to the world.



We believe that business can be a force for good
While it would be easy to shirk responsibility and blame our capitalist society’s penchant for rampant consumerism, we know marketing has a hand in all this, too. That’s why we prefer to use our marketing and communications nous to change the world by supporting the development of purpose-led conscious companies using business as a force for good.
We know that using business as a force for good isn’t just limited to what we can do for our clients, but also what we do to prioritise people and planet (not just profit).
And that it takes more than a couple of recycling bins to be a conscious business (although that definitely helps).
We’re a certified B Corp and member of 1 Percent for the Planet. We also give five percent of our time to charities and not-for-profit organisations.
We are an inclusive organisation and a member of ACON’s Welcome Here Project plus we’re carbon neutral with both our organisation and our marketing service certified by Climate Active.
This means we only work with conscious companies that share our values and are on a mission to make a positive difference for people and planet.

Let's do some (good) marketing.
These are the values we live (and work) by
We believe that marketing is a form of activism – and as marketers, we’re using our voice to campaign for the change we want to see in the world. We’re guided by these principles into order to do great work and have a good time doing it.
Accountability
Driven and conscientious, we are accountable for our behaviour, actions and impact.
Bravery
We choose growth over comfort, curiosity over control, and boldly seek new challenges.
Playfulness
Our high spirits and passion for marketing and making an impact, makes work feel like play.
Clarity
Ever inquisitive, we’re lifelong learners who seek
wisdom and create clarity from ambiguity.
Creativity
We lean into creative ideas, seek creative solutions to problems, and produce creative outcomes.
Meet our team of #CleverFolkers

Viktoria McInnes
Account Director

Julia Back
Marketing Assistant

Marco González
Creative Director

Fletch
Studio Dog

Liv Essery
Digital Marketing Strategist
Acknowledgement of country
We acknowledge and pay respect to the past, present and future Traditional Custodians and Elders of the nations in which we live and work. We support the continuation of cultural, spiritual and educational practices of Aboriginal and Torres Strait Islander peoples. Young Folks operates on Woiworung, Wadawurrung, Boonwurrung and Eora lands, with business conducted across multiple other lands throughout the nation. Sovereignty has never been ceded. It always was, and always will be, Aboriginal land.