Sanam Goodman, Author at Young Folks

Sanam Goodman

With five years experience both in-house and agency side, Sanam specialises in creating distinct content and copy for iconic brands. Cutting her teeth in the publishing industry before pursuing a career in copywriting, Sanam has an obsession for crafting well thought-out content strategies, content marketing, and creative copy, always with her finger on the scroll of cultural trends.

This Earth Day, we’re not going to tell you to quit plastic

Apr 19 | Positive impact

As Earth Day approaches, the cacophony of well meaning but often repetitive messages about quitting plastics, cutting emissions, and supporting local brands doing good things fills our feeds. And we agree with them. Yes, it can only be a good thing to say no to...

The world needs more B Corps – here’s why

Mar 30 | Insights, Positive impact

Young Folks first became a Certified B Corp in 2022. Coincidentally, 2022 marked the warmest year on record in 28 countries – in areas where 850 million people live. It’s now March 2024, and the end of B Corp Month. And this past January was the warmest on record,...