8 indisputable advantages of multichannel marketing
Multichannel marketing is the key to increasing overall marketing effectiveness. Why, you ask? Well, picture this: you’ve got customers who love email, others who scroll thro
What Apple’s iOS 17 update means for your marketing
Apple released its latest operating system update iOS 17 this month and while it came with some pretty cool features – including being able to create an AI replica of your voice
Unleashing the power of sound in advertising
As the digital marketing landscape evolves, brands are continually seeking innovative ways to effectively connect with their audiences and influence their behaviour. Sonic advertis
Marketing icks: ditch these cringey practises in 2023
Oh man, 2022 was filled with plenty of marketing icks. Here's a wrap-up of our team's top marketing pet peeves to ditch in 2023.
2023 marketing trends
There have been a whole lot of changes and developments in the world of marketing this year – from Apple doubling down on privacy to increased outputs from artificial intelligenc
Marketing during a recession: 7 tips to survive and even grow
Recessions are a temporary economic downturn that will pass. Like all economic conditions, they need to be planned for and carefully managed as part of business operations.
Magical beginnings.
2020 was one wild ride. So as we embrace the magic of new beginnings that 2021 promises, we’re not pretending to know what’s to come. But we are setting some intentions for how
How to evaluate a digital marketing strategy
Strategy is one of those terms that everyone seems to be throwing around these days. As for digital strategy? If we have one, we’re often worried we’re not getting the results
How digital media created the Marie Kondo phenomenon
At Young Folks, we spend a lot of time thinking and talking about digital media — from our favourite Netflix shows, to how influential digital media can be in changing how we thi
How to create a digital marketing strategy
If you’re planning on building a thriving business, having a digital marketing strategy designed to drive either sustainable or rapid growth is crucial. These days, we’re onlin